Leading Fine Fashion Jewelry Manufacturer Since 1982

Category: Jewelry Industry

7 Ways to Build Your Jewelry Brand’s Online Presence


In today's digital age, it's not enough for your business to have a great product. Your brand can create the world’s best jewelry, but you also need to have a…

Read more

Creating a Cohesive Jewelry Collection: How to Build Your Brand Aesthetic


As a designer, creating a cohesive jewelry collection is essential for building a strong brand. A cohesive collection not only helps establish your brand identity but also makes it easier…

Read more

14 Current Jewelry Trends to Inspire Your 2023 Collections


As a jewelry designer, it can be challenging to keep up with current jewelry trends and incorporate them into your collections. With so many styles and designs emerging every year,…

Read more

The Personalized Jewelry Trend: 8 Reasons You Should Offer Customization Services


In recent years, personalized jewelry has become increasingly trendy and popular. Whether it’s a custom engraved necklace, a birthstone ring, or a monogrammed bracelet, offering personalized jewelry allows your customers…

Read more

Inspirational Jewelry: How Designers Tell Stories Through Their Pieces


For centuries, wearing jewelry has been a way to express personal style, represent a romantic relationship, and even tell stories. That’s why it makes sense that designers have been using…

Read more

Jewelry Branding in a Crowded Market: How Make Your Business Stand Out


No matter what size business you have or what type of beautiful designs you create, it can be hard to make a name for yourself in today’s saturated jewelry industry.…

Read more

Translating Runway Jewelry Trends into Wearable Designs


Runway jewelry trends are innovative and exciting, but they don’t often work for everyday wear. Your customers might love looking at oversized body chains or gigantic, asymmetric earrings in the…

Read more

The Importance of Visual Merchandising (and Its Impact on Jewelry Sales)


Visual merchandising has always been an essential aspect of retail business. With the rise of online shopping, the importance of online visual merchandising has increased significantly, especially for the jewelry…

Read more

Jewelry Trends: Trend Forecasting Tools and Techniques for Designers


As a jewelry brand, you’re tasked with striking a complicated balance between creating your own specific, creative designs and keeping up with the latest jewelry trends. It’s no small feat…

Read more

How to Use Storytelling Marketing to Promote Your Jewelry Brand


Jewelry has been a form of expression, art, and identity for centuries. It’s not just an accessory, but also a way to convey values, tell a story, and make a…

Read more