Category: Jewelry Industry
7 Ways to Build Your Jewelry Brand’s Online Presence
In today's digital age, it's not enough for your business to have a great product. Your brand can create the world’s best jewelry, but you also need to have a…
Read moreCreating a Cohesive Jewelry Collection: How to Build Your Brand Aesthetic
As a designer, creating a cohesive jewelry collection is essential for building a strong brand. A cohesive collection not only helps establish your brand identity but also makes it easier…
Read more14 Current Jewelry Trends to Inspire Your 2023 Collections
As a jewelry designer, it can be challenging to keep up with current jewelry trends and incorporate them into your collections. With so many styles and designs emerging every year,…
Read moreThe Personalized Jewelry Trend: 8 Reasons You Should Offer Customization Services
In recent years, personalized jewelry has become increasingly trendy and popular. Whether it’s a custom engraved necklace, a birthstone ring, or a monogrammed bracelet, offering personalized jewelry allows your customers…
Read moreInspirational Jewelry: How Designers Tell Stories Through Their Pieces
For centuries, wearing jewelry has been a way to express personal style, represent a romantic relationship, and even tell stories. That’s why it makes sense that designers have been using…
Read moreJewelry Branding in a Crowded Market: How Make Your Business Stand Out
No matter what size business you have or what type of beautiful designs you create, it can be hard to make a name for yourself in today’s saturated jewelry industry.…
Read moreTranslating Runway Jewelry Trends into Wearable Designs
Runway jewelry trends are innovative and exciting, but they don’t often work for everyday wear. Your customers might love looking at oversized body chains or gigantic, asymmetric earrings in the…
Read moreThe Importance of Visual Merchandising (and Its Impact on Jewelry Sales)
Visual merchandising has always been an essential aspect of retail business. With the rise of online shopping, the importance of online visual merchandising has increased significantly, especially for the jewelry…
Read moreJewelry Trends: Trend Forecasting Tools and Techniques for Designers
As a jewelry brand, you’re tasked with striking a complicated balance between creating your own specific, creative designs and keeping up with the latest jewelry trends. It’s no small feat…
Read moreHow to Use Storytelling Marketing to Promote Your Jewelry Brand
Jewelry has been a form of expression, art, and identity for centuries. It’s not just an accessory, but also a way to convey values, tell a story, and make a…
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